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La Serie Urbano emula la textura del cemento en tonos de grises neutros y uniformes, con poca variación en el diseño entre losas. La versión SuperFormato realza la estética contemporánea de los proyectos, mientras que los formatos Slim7mm aportan practicidad a los espacios. Delgadas y ligeras, garantizan agilidad en la aplicación y permiten juntas de tan solo 1 mm. Disponibles en versiones satinadas y pulidas, el gres porcelánico aporta la versatilidad de diferentes acabados en una misma serie y permite la integración visual de los espacios, inspirando una forma de vida más urbana, donde la practicidad es una premisa básica.